KG brings his many personalities on the court each time he laces up a pair of the new Garnett from adidas. The Warrior. The Leader. The Kid. The Comedian. The Hero. And the goal of adidas.com/basketball was to bring KG’s colorful personalities to life online. You first meet KG in the TV commercial, which acts like a teaser to the website. By building five 3-D worlds, one for each of his personalities, we were able to take the metaphors from the TV commercial and give them even more meaning. Dramatic sound design, crash zoom camera movements and dynamic navigation bring you face to face with KG’s new shoes and his larger than life personality.
	http://www.adidas.com/sports/basketball/content/garnett3/country/us/site.asp